Leigh Barer, owner of Barer Communications is a public relations and corporate communications expert with 20 years of strategic planning, market positioning and top-tier media and analyst results.
Ranging from early and mid-stage consumer and b2b companies to established businesses, client work includes etailz (acquired in Sept. 2016 for $75m), Stratus Admissions Counseling, Headwater Capital, Stay Alfred, Plat4orm PR client portfolio (Argyle Data, Ventura ERM, Metia, Express Metrix), Otrib.com, King Miller Barrios & Boe Investments at RBC Wealth Management Idaho, and many others.
Top tier media coverage includes Adweek, AP, Bloomberg BusinessWeek, CNBC, CNN, Dow Jones, The Financial Times, Forbes, Fortune, Investor's Business Daily, NYT, NPR, Reuters, TechCrunch, USA Today, U.S. News & World Report, WSJ and more.
Prior to launching Barer Communications, she oversaw public relations and marketing in Seattle-based, venture-backed start-ups where she developed and executed strategies to introduce, re-brand and re-position companies as leaders in their respective markets. Earlier, Barer worked on a diverse range of clients at The Rockey Company (now Rockey Hill & Knowlton Seattle).
Barer holds a Bachelor of Arts in Journalism and Mass Communications from Seattle University.
"Leigh was instrumental in positioning etailz, Inc. as an eCommerce trailblazer, thought leader, and best of breed business model among key influencers. We worked with Leigh through multiple stages of growth until our 2016 acquisition and strongly recommend her smart, strategic approach to public relations."
~Keri Rhodes, Marketing Director, etailz, Inc.
“Leigh was a pleasure to work with and not only helped us with our messaging but gave us the tools to continue to get excellent results.”
~ARCH Founder Rebekah Helzel
"Leigh was fantastic. I am delighted with the coverage we got."